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Grade 7: £36,024 - £44,263 per annum
Permanent
The Saïd Business School is dedicated to providing a world-class educational experience that empowers individuals to achieve their personal development goals and deliver outstanding results for their organizations and society at large. As the largest degree programme at the Saïd Business School, the MBA programme plays a pivotal role in this mission.
We are seeking a dynamic and strategic Marketing Manager to lead our marketing efforts for the MBA and 1+1 MBA programmes. Reporting to the Associate Director, you will be responsible for developing and implementing a comprehensive marketing strategy that will elevate our programmes, attract high-caliber individuals from diverse international backgrounds, and contribute significantly to our participant acquisition targets.
Key Responsibilities:
- Develop and execute the overarching marketing strategy for the MBA and 1+1 MBA programmes.
- Collaborate with regional Recruitment Managers to create effective regional marketing strategies.
- Manage non-regional MBA marketing budget and advise on regional budget allocation.
- Establish and drive KPI targets for marketing activities and regional campaigns.
- Develop integrated B2C and B2B marketing strategies to differentiate our programmes in a competitive market.
Selection Criteria:
- Degree or equivalent in Business, Marketing, English, or communications.
- Proven experience in developing, implementing, and evaluating integrated marketing campaigns across various channels, including online.
- Experience in direct/database marketing.
If you are a highly motivated, creative, and strategic marketing professional with a passion for education and a desire to make a meaningful impact, we invite you to apply for this exciting opportunity.
Further information on this role and how to apply can be found in the job description.
What We Offer
Your happiness and wellbeing at work matters to us, so we offer a range of family friendly and financial benefits including:
• Flexible hybrid working
• An excellent contributory pension scheme
• 38 days annual leave
• A comprehensive range of childcare services
• Family leave schemes
• Cycle loan scheme
• Membership to a variety of social and sports clubs
• Discounted bus travel and Season Ticket travel loans
• Use of the student discount card Totum
All applications must include a CV, Cover Letter/ Supporting Statement and Current Salary
The closing date for applications is 3 October 2023 at 12 noon.
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